As a result of securing 12 new sponsorships, including Russian airline Aeroflot and soft drinks company Pepsi, the club recorded a 29.1 per cent increase in revenueManchester United posted a club-record 29.1 per cent increase in revenue to £98.5 million in the first financial quarter.
Due to a host of 12 new global and regional sponsorships including Russian airline Aeroflot and soft drinks company Pepsi, commercial revenue has increased by £16.9m when compared to last year’s first quarter.
Broadcasting revenue also saw a £5.6m increase in comparison to last year’s first quarter following increased revenue from the Premier League and the Champions League.
“We are pleased to have achieved another record first quarter, driven by the strength of our commercial business and increased broadcasting revenues,” said United’s executive vice chairman Edward Woodward.
“Our unique approach to the commercial business will continue to drive future growth.”
United are also set to benefit from BT’s £897m deal which secured television rights to broadcast Champions League and Europa League matches for three years from 2015.
“We are also excited by the continuing rise in the value of sports content, evidenced, amongst other things, by the recently announced BT deal for the UK rights to broadcast the Champions League and Europa League matches for three seasons from 2015/16,” said Woodward.
“This deal represents a meaningful increase over the current arrangement, which should translate into higher broadcasting revenues for the participating clubs.”