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Two dedicated channels will show 38 Premier League fixtures per season over three years, as well as Europa League, Bundesliga, Ligue 1, Serie A, Copa Libertadores and much more

BT Sport has launched its two new sports channels in the United Kingdom.

The telecommunications company paid £738 million for three seasons of Premier League action in June 2012, and will broadcast 38 matches per campaign.

BT SPORT'S FIXTURES
Aug 17
Aug 24
Aug 31
Sep 14
Sep 21
Sep 28
Oct 5
Oct 19
Oct 26
Nov 2
Nov 23
Nov 30
Liverpool
Fulham
Man City
Man Utd
Norwich
Tottenham
Man City
Newcastle
Palace
Newcastle
Everton
Tottenham
v
v

v
v
v
v
v
v
v
v
v
v
Stoke
Arsenal
Hull
Palace
Villa
Chelsea
Everton
Liverpool
Arsenal
Chelsea
Liverpool
Man Utd
All games to kick off at 12:45BST
The first game of the coming season, a 12:45BST kick-off between Liverpool and Stoke City at Anfield, will be shown on BT Sport 1 on Saturday August 17.

Eleven further fixtures have been announced up until November 30, including Tottenham v Chelsea, Manchester City v Everton, Everton v Liverpool and Tottenham v Manchester United. All will kick off at 12:45BST on Saturdays.

Jake Humphrey will front the channel's Premier League coverage, while Owen Hargreaves, Steve McManaman and David James will work as pundits.

Commentators Ian Darke and Darren Fletcher will be assisted by Michael Owen, while former referee Mark Halsey and Manchester United defender Rio Ferdinand will provide further insight.

Ray Stubbs and James Richardson will also have roles, while Darrell Currie, Derek Rae and Gary McAllister will front Scottish Premier League coverage.

Former West Ham, Liverpool, Manchester City and England goalkeeper James believes that BT Sport's line-up, as well as their specially designed set, will offer viewers a completely new punditry experience.

"The content, i.e. the match, will obviously be the main focus," he told Goal. "That's what people tune it to watch.

"But with regards to facilitating a good show, we're going with a different kind of format. The set-up of the studio is different to your traditional three or four panel crew sat around a table, casually sitting there not quite sure where to put their hands. This is more fluid, more dynamic, there's a bigger area where we can demonstrate certain things that happen in matches, a lot more flow around the studio."

BT Sport will continue to run ESPN, and the three channels will also show live action from the FA Cup, Conference, Women's Super League, Europa League, Serie A, Ligue 1, Bundesliga, the Brasileirao, Russian Premier League, Eredivisie, Copa Libertadores, A-League and MLS.

A number of prominent journalists and former sportspeople, including Clare Balding, Des Kelly, Tim Lovejoy, Matt Dawson and Neil Warnock, will contribute to various debate shows, including BT Sports Panel and Life's A Pitch.

Rugby union, women's tour tennis, UFC, Baseball X Games and MotoGP will also be covered across BT Sport 1 and 2.

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