The ex-Wimbledon boss was officially announced in his new role on Tuesday, with the club revealing that both manager Alan Pardew and chief scout Graham Carr would report directly to Kinnear.
|10/1||Newcastle are 10/1 with William Hill to be relegated
“Right now people are laughing at the football club I support,” wrote Shearer in The Sun. “And that sickens me.
“I promised myself years ago never to be surprised by what happens in football — particularly when it comes to Newcastle. But this situation really is stretching it a bit.
“While other clubs are all plotting and planning for next season, Newcastle have a manager who has just been totally undermined.
“Alan Pardew has said he will carry on but I am sure it will be a difficult situation. I ask one question of Joe Kinnear: Would you stand for it, if you were manager?
“As for that announcement, what are the players to think when he can’t even get their names right. It’s all a PR disaster.”