January 2010 marks quiet month for Premier League clubs in transfer window

Lowest spending by top-flight clubs in the past seven years...

By Adithya Ananth

Player Transfer
January 2010 has been the quietest transfer window in the past seven years in the Premier League, as clubs in the English top-flight spent only £30 million on player acquisitions - as opposed to a record £170m last year.

According to renowned auditors Deloitte, the expenditure in Italy's Serie A was also around £30m, while clubs in the French Ligue 1, German Bundesliga, and Spanish Primera Division incurred much lesser expenditure on player signings.

The tightening of credit facilities for clubs, coupled with their debts and a lack of potential owners willing to invest heavily, is said to be the reason behind the relatively quiet window this time around.

However, it was revealed that such a turn of events was expected.

“As managers, club owners and directors become increasingly sceptical of the near-term impact a January acquisition can have, it is unsurprising to see a lack of high value activity, with those clubs that are active preferring loan deals,” said Dan Jones, a partner in Deloitte’s Sports Business Group.

“The absence of new club owners and the tightening of club finances and credit availability have helped to accelerate that trend and dampen down the market.”
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